Increasing sales through social media
WHAT IS IT ?
MentAd is a platform that enables you to increase online sales by leveraging your customers' social graph.
WHO IS IT FOR ?
For online retailers looking for new marketing channels and opportunities to increase sales with clear ROI.
WHY USE IT ?
In order to succeed in eCommerce you must understand who your customers are and what they want.
MentAd's customer analytics show you who your customers really are. Not generic data about their browser type and screen resolution, but useful information like gender, age, and most importantly - interests.
This is done by analyzing social data from many different sources including Facebook apps, Facebook fan pages, Twitter accounts, Google Analytics, and data from the e-commerce back-end.
The result is actionable insights that help you make better use of your marketing dollars.
MentAd's product analytics allow you to understand which customer segments are the best fit for each product in your online store.
Using social data from different channels such as Facebook, Twitter, and data from the e-commerce back-end, MentAd finds the best fit between products in your store and the customers who are likely to purchase them.
With this information you can optimize your marketing efforts and save valuable marketing dollars.
